Pichwai painting is a traditional and intricate style of Indian art that originated in Nathdwara, Rajasthan. The word "Pichwai" is derived from the Sanskrit word "Pich," which means "back," and "Wai," which means "hanging." Pichwai paintings are large, highly detailed artworks that depict various scenes from the life of Lord Krishna, particularly his childhood and his interactions with the Gopis (cowherd girls) in the village of Vrindavan.
These paintings are traditionally created on cloth or silk using natural dyes and pigments. The artists use brushes made from squirrel hair to achieve fine details and intricate designs. Pichwai paintings are known for their vibrant colors, intricate patterns, and delicate brushwork. Gold and silver leaf work is often incorporated to add a sense of richness and opulence to the paintings.
Pichwai paintings are primarily created by artists from the Pushtimarg sect, who have been practicing this art form for generations. These paintings serve as devotional and decorative artworks, often used as backdrops for Krishna idols during religious ceremonies and festivals, particularly during the holy festival of Janmashtami.
Pichwai paintings have gained recognition and popularity not only in India but also internationally. They are sought after by art collectors, enthusiasts, and individuals who appreciate the rich cultural heritage and artistic beauty of these paintings. Today, Pichwai paintings continue to be created and preserved as a cherished art form that showcases the devotion and artistic skills of the artists involved.
We at ichraj, promotes the esteemed artist know for their work in Pichwai paintings. We also plan to invest a part of our profit for the upliftment of these artists and their families.